SpongeBob SquarePants

SpongeBob SquarePants is an American animated comedy media franchise created by marine science educator and animator Stephen Hillenburg for Nickelodeon. It began with the series, which premiered in 1999, and went on to become one of the longest-running American animated series. The franchise is the most profitable property for Paramount Consumer Products, having generated over $13 billion in merchandising revenue as of 2019. Development Early inspirations Series' creator Stephen Hillenburg first became fascinated with the ocean as a child and began developing his artistic abilities at a young age. Although these interests would not overlap for some time—the idea of drawing fish seemed boring to him—Hillenburg pursued both during college, majoring in marine biology and minoring in art. After graduating in 1984, he joined the Ocean Institute, an organization in Dana Point, California, dedicated to educating the public about marine science and maritime history.