SpongeBob SquarePants

SpongeBob SquarePants (commonly shortened to SpongeBob) is an American animated comedy television series created by marine science educator and animator Stephen Hillenburg for Nickelodeon. It chronicles the adventures of the title character and his aquatic friends in the fictional underwater city of Bikini Bottom. Nickelodeon aired a preview for the series in the United States on May 1, 1999, after the airing of the 1999 Kids' Choice Awards. The series officially premiered on July 17, 1999. It gained enormous popularity by its second season, and has subsequently received worldwide critical acclaim. As of 2019, the series was the fifth-longest-running American animated series. Its popularity made it a media franchise, the highest rated Nickelodeon series, and the most profitable property for Paramount Consumer Products. By 2019, it had generated over $13 billion in merchandising revenue.