The Ice Bucket Challenge Freezes for a Cure
From 2014 · a Good News classic
What began with ALS patient Pete Frates and friends dumping ice water on their heads became the biggest viral fundraiser ever: 17 million videos, everyone from grandmothers to presidents, and more than $220 million for ALS research worldwide. The money directly funded work that identified new ALS genes — proof a joke with a cause can move real science.
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