Overview
When in Rome are an English synth-pop/new wave group, which originally consisted of vocalists Clive Farrington and Andrew Mann, and keyboardist Michael Floreale. They are best known for their 1988 single "The Promise", which was their only top 40 hit on the Billboard Hot 100 in the US. As of July 2012, there were two bands using the When in Rome name, although the original lineup has been disbanded since 1990.
History
Formation
Michael Floreale and Andy O'Connell were recruited by Clive Farrington to replace departed members of his Manchester-based group Beau Leisure. Floreale and Farrington began to write songs together. Later, Farrington and Floreale saw Andrew Mann, a beat poet, and had him join their performances. O'Connell left the group; the remaining trio recorded some demos – sometimes including Mann's friend Corinne Drewery of Swing Out Sister – while seeking a recording deal. Farrington and Floreale came up with the band name after using the famous proverb to note the cultural differences between Manchester and London. The band was signed to Elektra Records for a month before the label closed its London office, forcing the band to leave due to the time difference with the U.S.
Debut album
The band was signed to Virgin UK subsidiary 10 Records, and their self-titled debut album was released on 3 May 1988. Producers Ben Rogan (who had worked with Sade) and Richard James Burgess took special interest in the trio's song "The Promise", issued first as a 12" dance disc. When the song became popular, hitting the top of Billboards Dance Club Play chart, Virgin ordered an album. A remixed version of "The Promise" was the album's first single. It was an instant success, barely missing the top ten in the United States, peaking at No. 11. Months later, the trio reached Billboards pop chart's lower reaches for the last time with "Heaven Knows" (No. 95, 1990). Additional singles did little on the charts, and the group ultimately faded away.
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