The Entertainer

The Entertainer is a publisher of buy one get one free (2 for 1) offers for restaurants, leisure attractions, spas, hotel accommodation and more across the Middle East, Asia, Africa and Europe. It was founded in 2001 in Dubai by Donna Benton. History The Entertainer was founded by Donna Benton in 2001 in Dubai, United Arab Emirates. Originally from Melbourne, Australia, Benton was 26 when she launched The Entertainer as a “buy one get one free” voucher books provider. In 2012, Riyada Enterprise Development, an investment platform of Dubai-based investment firm Abraaj Capital, acquired a 50% stake in the company, which marked the start of its “going international and going digital” agenda. Since launching its smartphone app in 2013, The Entertainer shifted fully from a print publication to a data-driven technology company with 38 destination-specific products, and tailored B2B solutions for corporate clients, with offers from over 10,000 merchant partners. The app operates across 20 destinations in 15 countries, and in a variety of languages based on location including English (global), Arabic (GCC), Greek (Athens and Cyprus) and Cantonese (Hong Kong).