Piyush Pandey

Piyush Pandey is an advertising professional and the Chief Creative Officer Worldwide (2019) and Executive Chairman India of Ogilvy (agency). He is the recipient of the Padma Shri award (2016). Pandey is also credited with shaping a distinct indigenous influence on Indian advertising that was earlier under the influence of western advertising and ideas. Early life and education Pandey was born in Jaipur in 1955 in a family of nine children - seven daughters and two sons. His siblings include film director Prasoon Pandey and singer-actor Ila Arun. His father worked for the Rajasthan state cooperative bank. He played the Ranji Trophy for the state of Rajasthan. He worked as a tea taster. Pandey studied at St. Xavier's School, Jaipur and has a Post Graduate in History from St Stephen's College, Delhi. He is married to Nita Pandey. Career Pandey joined ad industry as a client servicing executive at Ogilvy in 1982. Sunlight Detergent print ad was the first ad he ever wrote. After 6 years he got into the creative department where he gave several notable ads like Luna moped, Fevicol, Cadbury and Asian paints. Three years later he was promoted to creative director, and then to national creative director. Pandey was nominated to the board of directors in 1994. Under his leadership, Ogilvy India has been ranked the No.1 Agency for 12 consecutive years in the Agency Reckoner, an independent Marketing & Advertising Survey conducted by The Economic Times and Brand Equity. He was also the first jury President from Asia for the Cannes Lions Festival. During his 40 years tenure at Ogilvy & Mather became the largest advertising agency in India, and Ogilvy India is considered one of the most creative offices in the Ogilvy worldwide network. In September 2006, Pandey was nominated to the Ogilvy Worldwide board. He mentors creative executives from around the world at the Berlin School of Creative Leadership.