Overview
The New Deal coalition was an American political coalition that supported the Democratic Party beginning in 1932. The coalition is named after President Franklin D. Roosevelt's New Deal programs, and the follow-up Democratic presidents. It was composed of voting blocs who supported them. The coalition included labor unions, blue-collar workers, racial and religious minorities (especially Jews, Catholics, and African Americans), rural white Southerners, and intellectuals. Besides voters the coalition included powerful interest groups: Democratic Party organizations in most states, city machines, labor unions, some third parties, universities, and foundations. It was largely opposed by the Republican Party, the business community, and rich Protestants. In creating his coalition, Roosevelt was at first eager to include liberal Republicans and some radical third parties, even if it meant downplaying the "Democratic" name. Consequently, the California experience helped push New Deal towards social welfare legislation, especially the WPA and Social Security. Sinclair's campaign gave aspiring Democratic leaders a boost, most notably Culbert Olson, who was elected governor in 1938. Needing an alternative to the New Deal's Social Security system, many Republicans around the country endorsed the Townsend Plan.
Class ethnicity, and religion
In the North, class and ethnicity proved decisive factors in the New Deal coalition as shown by polling data in presidential and congressional elections from 1936 through 1968. Blue collar workers average 63% Democratic. White collar workers, representing the middle class, averaged 43% Democratic. In terms of religion northern White Protestants were 42% Democratic, White Catholics were 68% Democratic. Social class and religious affiliation added had separate effects that could add together, so that Catholic blue collar workers were 76% Democratic, while Protestant blue collar workers were only 52% Democratic. Throughout the period better educated higher income middle-class voters were more Republican so that the average Northern Protestant white collar voter was 69% Republican, while a Catholic counterpart was only 41% Republican. A Gallup poll of listees in Who's Who in early 1936 showed that only 31% planned to vote for Roosevelt.
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