Overview
Minx was an imprint of DC Comics that published graphic novels aimed at teenage girls. It ran from 2007 to 2008.
History
Launch
Minx was announced in November 2006, following several years of planning. Senior Vice President Karen Berger and Group Editor Shelly Bond were supervising the imprint.
DC had contracted Alloy Marketing + Media to market the line's books, with a budget of $125,000 to $250,000. Berger said that the success of translated manga and Marjane Satrapi's Persepolis among teenage girls helped motivate the creation of the imprint.
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