Black Mask

Black Mask was a pulp magazine first published in April 1920 by the journalist H. L. Mencken and the drama critic George Jean Nathan. It is most well-known today for launching the hardboiled crime subgenre of mystery fiction, publishing now-classic works by Dashiell Hammett, Raymond Chandler, Erle Stanley Gardner, Cornell Woolrich, Paul Cain, Carroll John Daly, and others. Early years, 1920–26 The magazine was one of several money-making publishing ventures to support the prestigious literary magazine The Smart Set, which Mencken edited, and which had operated at a loss since at least 1917. Under their editorial hand, the magazine was not exclusively a publisher of crime fiction, offering, according to the magazine, "the best stories available of adventure, the best mystery and detective stories, the best romances, the best love stories, and the best stories of the occult." The magazine's first editor was Florence Osborne (credited as F. M. Osborne). After eight issues, Mencken and Nathan considered their initial $600 investment to have been sufficiently profitable, and they sold the magazine to its publishers, Eltinge Warner and Eugene Crow, for $12,500. The magazine was then edited by George W. Sutton (1922–24), followed by Philip C. Cody. Cody had significant interests and expertise in the publishing world serving as Vice President of Warner Publications publishers of such mass market magazines as Field and Stream, and pulp genre publications such as Black Mask. Under Cody's editorship, the content of Black Mask became more sensationalist. Cody, who had a keen sense for what appealed to the public marketplace, focused on what had the most reader allure. Under Cody, the stories chosen for publication were longer, more intricately plotted and strewn with more blood, guts, gore and sex. Cody served as both circulation editor and general editor from 1924 to 1926. In 1926, Joseph Shaw took over the editorship. Contributing authors Early Black Mask contributors of note included J. S. Fletcher, Vincent Starrett, and Herman Petersen. Shaw, following up on a promising lead from one of the early issues, promptly turned the magazine into an outlet for the growing school of naturalistic crime writers led by Carroll John Daly. Daly's private detective Race Williams was a rough-and-ready character with a sharp tongue, establishing a model for many later acerbic private eyes.