Beginning with the release of an eponymous video game in 1984, Barbie, a fashion doll manufactured by American toy and entertainment company Mattel and debuted on March 9, 1959, has been featured in a media franchise predominantly consisting of a film series and media formats across technologies like television and the Internet. Since then, it has become one of the highest-grossing media franchises of all time and has been referred to among fans as the "Barbie Cinematic Universe".

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Not who you're looking for? Others named Barbie: fashion doll brand and media franchise · 2023 film directed by Greta Gerwig · 1984 video game · 1991 video game