Foodfight!

Foodfight! is a 2012 American computer-animated adventure comedy film produced by Threshold Entertainment and directed by Lawrence Kasanoff (in his feature directorial debut). The film features the voices of Charlie Sheen, Wayne Brady, Hilary Duff, Eva Longoria, Larry Miller, and Christopher Lloyd. Foodfight! takes place in the "Marketropolis" supermarket, which, after closing time, transforms into a city where all the citizens are "Ikes", personified well-known marketing icons. The story follows a cereal brand mascot, Dex Dogtective, who, along with his best friend, Daredevil Dan, bands together a group of "Ikes" in Marketropolis to fight against the forces of the evil Brand X, who threaten to take over the entire supermarket. After raising tens of millions of dollars in funding, Foodfight! had a troubled and much-delayed production. The film was originally scheduled for a Christmas 2003 theatrical release; however, this failed to materialize, and later planned release dates in 2005 and 2007 were also missed. By September 2011, after the producers defaulted on a loan, creditors auctioned off the film's assets and all associated rights to Lionsgate. In 2012, the film had a low-key release, being direct-to-video in most territories. Its critical reception has been overwhelmingly negative, with most criticism directed towards the animation, humor, story and excessive product placement. It has since been frequently discussed as one of the worst films of all time. Plot When night falls at the supermarket Marketropolis, the store products' mascots ("Ikes") come to life and interact with each other. Heroic cereal mascot Dex Dogtective is about to propose to his girlfriend Sunshine Goodness, a raisin mascot, but she goes missing just before he is able to do so.