MAX

Maxwell George Schneider (born June 21, 1992), also known by his mononym MAX, is an American singer and actor who is currently signed to Arista and Sony RED. In 2018, MAX's single "Lights Down Low" went double platinum in the US, Platinum in Canada, and Gold in Australia. This led to MAX being named an iHeart 2019 'Best New Pop Artist' nominee, and, in 2020, his single "Love Me Less" went Gold in the US and Canada. Career Schneider was raised in Woodstock, New York. He began performing at age three and acquired his first agent at the age of 14. Schneider was a swing understudy in the Broadway musical 13 covering 4 roles in 2008 and 2009, and modeled with Madonna for an international Dolce & Gabbana campaign. He was the 2010 YoungArts Theater Winner, and released his debut extended play (EP) First Encounters that year. In 2012, Schneider co-wrote the song "Show You How to Do" with Ben Charles for the Disney series Shake It Up (2010). He portrayed Zander in the Nickelodeon TV series How to Rock and also co-wrote a song for the show, "Last 1 Standing" with Matt Wong and Claire Demorest, which he sold to the show—the song featured in two episodes of the series. Schneider also starred in the Nickelodeon original film Rags, in the lead role as Charlie Prince. Later that year, he toured with Victoria Justice on her Make It In America Tour, and co-wrote the song "Standing in China" for Cody Simpson's debut studio album Paradise. Schneider featured on two tracks from Hoodie Allen's debut album People Keep Talking in October 2014. In February 2015, he released an album titled NWL. Originally planned to be an EP titled The Nothing Without Love EP, the album was funded by donations through Kickstarter. Its first single, "Nothing Without Love", was originally released together with an accompanying music video on May 21, 2013. The singer's 2014 single "Mug Shot", also included on the album, was his first to be released under the stagename MAX. Schneider has since gone by MAX musically because he "[wants the name] to be more of a vehicle for the music".