Target pulls Blackface-evoking costume modeled by Black child

Target pulled the Kids’ Glows Under Blacklight Circus Clown costume from its Hyde and Eek! Boutique line after social media criticism that the design evoked racist blackface and minstrel imagery; it was modeled by a Black child. The retailer apologized, calling the costume offensive and saying it is no longer for sale, and pledged to investigate how it slipped through and what changes are needed to prevent a recurrence. The backlash highlighted ongoing tensions surrounding Target’s post-DEI retreat and has reignited discussions about representation and decision-making within the company. Analysts noted the controversy comes at a sensitive time as Target seeks to repair its brand and regain momentum after a period of scrutiny and stock-market fluctuations. The episode underscores broader concerns about how product review processes and inclusivity practices are implemented in retail, particularly for images that touch on racial caricature and history.