Ali G: Who Iz I? marks Sacha Baron Cohen’s feature directorial debut, with Amazon MGM Studios set to release the film in theaters on October 23, 2026. The title and date were publicly revealed after Cohen appeared in character at Wimbledon and through a social media announcement, signaling a long-gestating project kept secret until now. The film continues Cohen’s pattern of blending scripted scenes with improvised interviews, following the trajectory of his previous hits like Borat and Brüno, while reconnecting with the Ali G character that first gained fame on Da Ali G Show. Reports indicate a simultaneous US and UK release, extending Cohen’s ongoing collaboration with Amazon MGM Studios after Borat Subsequent Moviefilm. The rollout highlights the high anticipation among fans and the enduring appeal of Cohen’s signature satirical interview style. Context notes Cohen’s broader filmography and history with the Ali G character, including prior film appearances and television work.