Snake Oil

Snake Oil is an American game show that premiered on September 27, 2023 on Fox. The show is hosted and produced by David Spade. Contestants and their celebrity advisors are asked to separate the legitimate inventions from the made-up ones. Format Contestants on the show begin with a "bank" of $50,000 that they can choose to invest in a selection of eight different products which are presented to them at the beginning of the show. The products presented to the contestants are a combination of real and sham, or "snake oil", products by entrepreneurs and must decide which products are legitimate ventures. Winning contestants receive $220,000 for correctly guessing which products are real and which are snake oil. Production On April 18, 2023, it was announced that Fox had ordered the series, with David Spade as the host. Spade also serves as the producer. On July 11, 2023, it was announced that Snake Oil would premiere on September 26, following the tenth season premiere of The Masked Singer. On August 28, 2023, the guest celebrity advisors were announced.