Demi

Demi is the fourth studio album by American singer Demi Lovato. It was released on May 10, 2013, by Hollywood Records. Looking to transition from her self-described "generic" third album Unbroken (2011), Lovato wanted her fourth album to "have songs that excited her". Demi is primarily a pop record with elements of synthpop, and bubblegum pop. Demi received generally favorable reviews from music critics, who complimented Lovato's vocal performance. The album debuted at number three on the US Billboard 200 with first-week sales of 110,000 copies. The album also reached the top five in Canada, Ireland, Italy, Mexico and Spain. It has since sold 490,000 digital copies in the US and been certified Gold by the RIAA. The album's lead single, "Heart Attack" peaked at number ten on the Billboard Hot 100, marking Lovato's third US top-ten single, and has been certified double platinum by the RIAA. The second single "Made in the USA" peaked at number 80, while later singles "Neon Lights" and "Really Don't Care" both reached the top 40 peaking at 36 and 26, respectively, and both have been certified platinum by RIAA. Lovato supported the album in two concert tours: The Neon Lights Tour in early 2014 and the Demi World Tour between late 2014 and early 2015. Background In April 2012, Lovato began writing songs for her fourth studio album, following the commercial success of her third studio album Unbroken (2011). The album was recorded during Lovato's appearance as a mentor during the second season of The X Factor. Lovato chose the title of the album Demi, because it was her first album intended for a more mainstream audience, and those who did not know her music. Lovato also explained a "sequel" of the song "Skyscraper" (2011) is included. After the album was released, it was revealed that "Warrior" was intended to be a sequel of "Skyscraper". She stated, "I'm incredibly proud of this album" and "It's better than anything I have ever done! I experimented with a variety of different sounds and poured my heart into writing these songs. I'm so excited for everyone to finally get the chance to hear them!" On May 6, 2013, Lovato asked her Twitter followers to "unlock" the entire album by putting song titles in hashtags. A special website lovaticsspeeduptime.com was launched, displaying all the songs next to a clock that would turn as tweets would be sent. Once a song became a trending topic, its YouTube video was made available on VEVO.