Make America Great Again

"Make America Great Again" (MAGA, ) is an American political slogan which was popularized by Donald Trump during his successful 2016 presidential campaign. The slogan became a pop culture phenomenon, seeing widespread use and spawning numerous variants in the arts, entertainment and politics, being used by both those who support and those who oppose Trump's presidency. Used by Ronald Reagan as a campaign slogan in his 1980 presidential campaign, it has since been described as a loaded phrase. Multiple journalists, scholars, and commentators have called the slogan racist, regarding it as dog-whistle politics and coded language. "MAGA" is also used to refer to Trump's political base, or to an individual or group of individuals from within that base ("a MAGA", "MAGAs"). Use of the phrase before Donald Trump The phrase has been used in politics and literature on numerous occasions. Alexander Wiley Republican senator Alexander Wiley employed the phrase in a speech at the third session of the 76th Congress ahead of the 1940 presidential election: "America needs a leader who can coordinate labor, capital, and management; who can give the man of enterprise encouragement, who can give them the spirit which will beget vision. That will make America great again."