Mattel is releasing an Angel Reese Signature Barbie doll for $38 available July 24 at major retailers (not limited to Target) and a Barbie-inspired version of the Angel Reese 1 sneaker with the sneaker debut pushed to August 3. The Barbie and Reebok collaboration includes matching apparel and a TOGETHXR House pop-up during All-Star Weekend. Reese aims to inspire young girls to pursue their dreams and reinforces her Bayou Barbie persona across dolls, sneakers, and fashion, with her All-Star Weekend return to Chicago noted but injury concerns still possible. The initiative continues a trend of signature Barbie dolls for prominent athletes and broadens Reese’s signature sneaker line, featuring a bold pink colorway reflecting her identity. Her growing brand in fashion and media, including strong on-court performance, amplifies the All-Star festivities surrounding the launches.