3hEndless Shrimp Returns to Red Lobster Across U.S.Red Lobster is bringing back Endless Shrimp for a limited run starting August 17, 2026, with five mix-and-match flavors including a new Garlic Bread-Crusted Shrimp. The promotion is paired with a rotating seasonal Happy Hour Margarita lineup, led by the Fire & Tide Margarita, as the chain positions the program as a profitable traffic driver after past financial turmoil and menu changes.8 sourcesComments
Reporting·Apr 18, 2024Endless Headaches for Red Lobster After Endless Shrimp Campaign Red Lobster is fishing for a way to get out of its financial woes after its endless shrimp campaign tanked its bottom line. The seafood restaurant is looking to file for Chapter 11 bankruptcy in an effort to restructure…1 sourceComments
Reporting·Dec 4, 2023Red Lobster’s ‘Ultimate Shrimp’ Deal Backfires as Cash-Strapped Americans Eat Chain Into $11 Million LossWho would’ve thought that Red Lobster would underestimate the demand for fried and breaded shrimp? An “Ultimate Endless Shrimp” all-you-can-eat deal offered at the seafood chain’s locations has become a source of…1 sourceComments